Metrics And Dashboards

Show real facts, KPIs and results

WHY?

Earn your place and get recognition in the boardroom
– Be fully prepared during marketing budget discussions
– Decide fact-based with regards to budget allocation
Increase efficiency of the budget. Have more visibility on data and performance
– Be able to test, changes and understand the impact
Improve alignment with the sales and management team by sharing and
  communicating KPI’s

THREE SIMPLE STEPS FOR YOUR TAILORED DASHBOARD

1.  Definition of your specific requirements and what you want to accomplish with the data
2.  Evaluate available data and missing data
3.  Data and gap analysis

YOU CAN ONLY UNDERSTAND AND ADJUST IF YOU MEASURE!